Today London’s STEFFLON DON announces her biggest ever UK headline tour, including a very special homecoming show at Hammersmith Apollo on the 29th of November. The tour follows the massive success of her critically-acclaimed sophomore mixtape ‘Secure’ which is available now physically and through all digital platforms via her own label 54 London.
Since being announced as the first ever British artist to grace the cover of iconic US hip-hop magazine XXL, Steff has solidified her status as one of Britain’s first major rap talents with international appeal. In the space of twelve short months, the platinum-selling artist has performed live on James Corden’s Late Show, collaborated with the likes of Future, DJ Khaled, Calvin Harris & more and even found time to make an appearance on Drake’s latest album ‘Scorpion’.
Raised in London-via-Rotterdam to Jamaican parents, Steff’s perfect blend of dancehall and hip-hop is on full display on ‘Secure’ as she flips seamlessly between hard-as-nails bars and hook-driven pop. Not just content to work alongside American collaborators, hip-hop’s latest reigning queen chose to keep her British roots close by enlisting a who’s who of homegrown talent such as Ebenezer, Haile from WSTRN, Fekky and Tiggs Da Author for her latest release ‘Secure’.
Last year, Steff went from strength-to-strength to cement her reputation as London’s most formidable young talent. From winning Best Female at the MOBO Awards to Best Newcomer at this year’s NME Awards, the East London star continued to defy expectations, managing to release both the gritty Skepta-featured track ‘Ding-A-Ling’ as well as the anthemic dancehall of the Top 10 single ‘Hurtin’ Me’. Less than six months later and Steff has world domination firmly in her sights; releasing and featuring on several incredible singles including ‘Senseless’ and ‘Cigarette feat. Raye & Mabel’, covering both ES Magazine and the last ever issue of NME, and gone platinum on ‘Hurtin’ Me’ (1.5M+ singles sold). Her stats continue to impress with a monstrous 320M+ worldwide streams to date and 200m+ worldwide video views, proving there’s nothing that can stop Stefflon Don taking over the planet.